To adapt to the ever-changing environment at home and abroad, we, at the Canton Fair, have introduced new ideas and adopted a market-oriented approach in business promotion. We aim at making a better use of information technology and creating our own brand in promotion. In 2014, we launched a global internet promotion campaign, with the support from our overseas partners hosting real time video promotion. This has largely increased the efficiency of marketing.
To further explore overseas markets, we’ve taken innovation as the driving force for Canton Fair’s promotion to improve the number and quality of buyers. We have held 19 events of Internet Promotion Campaign for the 126th Canton Fair in 17 countries such as Russia, the US, India, Brazil, and other key markets, targeting North America, the European Union, as well as the Belt and Road countries. For more details, please visit Gallery of the 126th Canton Fair Promotion Events.